BARTLETT , TN , October 28, 1999 – American Paper Optics, Inc. announces the selection of owner, John Jerit, as one of Entrepreneur Magazine’s up-and-coming young millionaires. With a nationwide circulation of five hundred thousand, the small business magazine ranked Jerit among the nation’s rising entrepreneurial stars with sales exceeding five million dollars last year.

In the November edition of Entrepreneur, scheduled to hit newsstands this week, 37-year-old Jerit attributes his success to staying in the public eye with aggressive marketing and by doing his “homework.” Since 1990, the 3D aficionado has transformed a “silly” paper novelty business into a 3D-eyeglass empire with the worldwide distribution of 300 million 3D glasses for promotions involving movies, television, web sites, theme park attractions, laser light shows, and fireworks displays.

Jerit’s 3D “vision” has changed the way millions of people view the world–one pair of 3D glasses at a time. Since 1990, American Paper Optics has become the world’s leading supplier of paper 3D glasses. Jerit, named “Small Business Executive of the Year” in 1998 by the Memphis Business Journal, expects to sell over 60 million paper 3D glasses this year.

American Paper Optics received national notoriety in 1991 as the manufacturer of 11 million 3D glasses for the Nightmare on Elm Street sequel, Freddy’s Dead: The Final Nightmare. Jerit soon followed up by producing eight million glasses for a television promotion of Fox’s Married with Children and Revenge of the Nerds IV.

In 1995, Jerit introduced a retail phenomenon into the mainstream marketplace with Holiday Specs, 3D Christmas Glasses. These special paper eyeglasses allow the wearer to see holiday messages surrounding bright points of light. The line has sold over three million pairs to a variety of retail stores ranging from gift and greeting card shops to floral and seasonal specialty stores.

In the summer of 1997, Jerit and American Paper Optics provided 20 million 3D glasses for Televisa, a major network television station, for a month-long 3D broadcast in Mexico City. Last year Jerit met the challenge of producing more than 21 million 3D glasses for the international distribution of National Geographic magazine which featured Mars Pathfinder and Titanic 3D images. In October 1999, Jerit overcame a seemingly impossible deadline by delivering more than five million 3D viewers in less than three weeks for BirthdayExpress.com, an Internet shopping service on the worldwide web.

For more information about John Jerit and American Paper Optics, please contact:

Jason Lewin – Marketing Director
American Paper Optics, LLC
2995 Appling Road, Suite 106
Bartlett, TN 38133
Phone: 1-800-767-8427
Fax: 901-381-1517
email: Jason@3dglassesonline.com

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